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House Beautiful’s 2026 Whole Home in Charleston features wallpaper in several small bathrooms, using texture, botanical pattern and brick-like imagery to give each room a distinct feel. The examples show design choices made for this project, not evidence that wallpaper suits every bathroom or performs better than other finishes.
House Beautiful’s 2026 Whole Home in Charleston uses wallpaper in three compact bathrooms to add texture, pattern and visual character, offering design examples for homeowners who want small rooms to feel more distinctive. The project’s designers used a range of wallcoverings, from a softly shimmering mauve to botanical print and blue-brick imagery; the report describes their choices but does not establish that wallpaper is suitable for every bathroom.
In a guest bath, Mark Kennamer, founder and principal designer of his Birmingham, Alabama-based firm, carried a soft pink scheme from the vanity onto the walls and ceiling. The room includes a Zoffany mauve moiré wallcovering, whose grain resembles wood and whose surface adds subtle shimmer. The effect builds texture within a largely monochromatic palette rather than relying on a sharp color contrast.
For the primary bathroom, Anissa Zajac of House Seven Design chose a botanical wallcovering by Sanderson. Its print draws together many of the room’s colors, while vertical lines in the pattern echo the texture of the fluted vanity cabinets. The report presents the combination as a way to make a bold statement while remaining connected to the room’s existing design scheme.
A third example comes from the gallery bath, where R&R Interior Design 365 selected blue-brick wallpaper by Perennials. The team drew inspiration from Charleston’s cobblestone streets and used the wallcovering to suggest a masonry-like surface while keeping the room’s intended atmosphere warm and intimate. The report does not provide product specifications, installation details or performance testing for the three materials.
Three Ways Wallpaper Shapes Small Baths
The project illustrates how wallpaper can contribute more than color in a small bathroom: a surface can add visual texture, connect elements of a palette or suggest a different material. In a room with limited wall area, a single patterned surface may become a clear design feature without requiring several competing decorative elements.
These are design examples, not a guarantee of results. A busy print, reflective finish or strong color may feel different depending on lighting, room proportions and nearby fixtures. The Charleston rooms show how specific designers coordinated wallcoverings with vanities and other finishes; they do not establish a universal rule that smaller rooms should use wallpaper.
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The Charleston Show Home Examples
The source report frames its recommendations around House Beautiful’s 2026 Whole Home, a design project in Charleston. Its focus is on how designers used wallcoverings in smaller rooms, rather than on a new product launch, building regulation or independent study.
The three bathrooms take different approaches: Kennamer used a textured, near-monochromatic treatment; Zajac paired a botanical print with fluted cabinetry; and R&R Interior Design 365 used a brick-like image tied to Charleston’s streetscape. Together, they show a range of visual strategies, but the source does not compare wallpaper with paint or tile.
Practical Details Not Reported
The report does not say whether the wallcoverings are designed specifically for bathrooms, how they were installed, or what preparation and maintenance they require. It also gives no information about ventilation, moisture exposure, product warranties, cost or long-term durability. Those details can affect whether a particular material is appropriate for a bathroom.
The article’s descriptions of shimmer, warmth and visual impact are design characterizations of the featured rooms. They are not independently measured results, and the source does not include comments from homeowners about how the spaces function after use.
Check Materials Before Installation
Readers considering a similar look should check the wallcovering manufacturer’s specifications for the intended location and follow its guidance on surface preparation, installation and cleaning. The source report provides design inspiration but does not name a single material as suitable for all bathrooms.
Any assessment of the Charleston rooms’ durability or upkeep would require information not included in the report. Until those details are available, the project is best treated as a set of visual examples rather than a product-performance recommendation.
Key Questions
Which bathrooms in the Charleston project use wallpaper?
The report describes wallcoverings in a guest bath, the primary bathroom and a gallery bath.
What kinds of wallpaper appear in the examples?
The rooms feature mauve moiré by Zoffany, a botanical print by Sanderson and blue-brick wallpaper by Perennials.
Does the report say these wallcoverings work in every bathroom?
No. It describes choices made for three rooms and does not provide a general recommendation or compare wallpaper with other finishes.
What should homeowners check before using wallpaper in a bathroom?
Check the product’s manufacturer specifications for bathroom use, installation, surface preparation and cleaning. The source report does not provide those practical details for the featured wallcoverings.
Source: housebeautiful.com
